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TV 10.23.26 · MILES ARCHER

Carrie got a second season on smaller numbers than Ride or Die

Prime Video renewed Mike Flanagan's Carrie two weeks after launch, even though Luminate's U.S. numbers had it opening below the canceled Ride or Die. The comparison, the reasons, and what is confirmed for season 2.

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Summer H. Howell as Carrie White in Carrie (Prime Video, via The Verge).
Summer H. Howell as Carrie White in Carrie (Prime Video, via The Verge).

Mike Flanagan's Carrie is coming back. Prime Video renewed the Stephen King adaptation for a second season on Thursday, two weeks after all eight episodes of season one landed on October 7, Deadline reports. Flanagan returns as showrunner and executive producer, King stays on as an executive producer, and Summer H. Howell is set to return as Carrie White.

No date, no episode count, no new cast. What we got was a statement and a tease. Here is Flanagan, as quoted by The Verge: "From the beginning, we imagined a story that goes far beyond the prom." Deadline says he is now two-thirds of the way through the three-season arc he had in mind for the show.

If you have not finished season one, the spoiler-light version is this: the show does not stop where the book does. The Verge's take was that the renewal was "pretty obvious from the show's finale," and I agree. You do not end an eight-hour King adaptation like that unless you expect to be invited back.

The part that makes this interesting

The renewal itself is not a surprise. The numbers around it are. Prime Video does not release viewership, but Deadline pulled the U.S. figures from Luminate and lined them up against Ride or Die, the older-skewing action comedy that Prime canceled after one season last month.

U.S. streaming (Luminate, via Deadline)CarrieRide or Die
Opening window, two days of release653K views927K views
First full week3.6M views3.85M views
Who it skews to, per DeadlineYoung adult, female viewers, internationalOlder audience
ResultRenewed for season 2Canceled

So on Luminate's count, the show Prime kept opened smaller than the show Prime cut, both in its first two days and in its first full week. Carrie did top Nielsen's weekly streaming chart for October 5 to 11 with 1.26 billion minutes watched, and Deadline says it topped Prime Video's weekly global TV rankings, hitting number one in more than 105 countries. It is a hit. It just is not a bigger U.S. hit than Ride or Die was, at least not in the window Deadline compared.

Prime is not renewing the biggest number. It is renewing the audience it wants and the library it already paid for.

Deadline spells out the two reasons, even if it does not frame them as reasons. First, Carrie is part of Prime's young adult push, and every Prime Video YA series that premiered in the past six months has been renewed: Elle, Off Campus, Every Year After, Sterling Point and now Carrie. Second, Carrie is MGM/UA library IP, and Deadline notes Amazon MGM Studios made using that library a priority after the 2022 acquisition. Carrie and the Legally Blonde prequel Elle are both MGM properties, and both got second seasons.

Peter Friedlander, Amazon MGM's head of global television, basically says it out loud in the renewal statement: the show is "connecting with both longtime Stephen King fans and a new generation altogether," with "particular strength among female viewers." That is a demographic pitch, not a ratings brag. Ride or Die was an older-skewing original with no library behind it. Carrie is a 50-year-old brand finding teenagers. If you want to predict what Prime keeps, that comparison tells you more than any single viewing number.

What we know about season 2, and what we do not

  • Confirmed: Flanagan as writer, showrunner and executive producer; King and Trevor Macy executive producing; Howell returning as Carrie, per Deadline.
  • The plan: three seasons, as Flanagan envisioned it. Season two is the middle chapter.
  • The tease: the announcement promises new revelations, major character arcs and shocking twists. That is press release language, so take it as a mood, not a plot.
  • Not announced: a premiere window, an episode count, a filming start or any new cast.
  • If you are new: season one is eight episodes, and Flanagan directed four of them, including the premiere and the finale. It is a manageable weekend.

Prime's horror shelf is getting crowded

This is a good fall for horror TV renewals in general. FX already said American Horror Story is getting a 14th season before the 13th finished, and Prime has been leaning into adult animation with Helluva Boss season 3 opening on Prime before YouTube. Carrie is the prestige piece of that pile, the one with a famous book, a famous showrunner and King himself on the press release.

My only worry is the obvious one. The book is the book because it ends. Flanagan has earned some trust with King adaptations, and season one apparently worked for a lot of people who already knew how prom goes. Season two has to work for people who have no idea what happens next, which means it finally has to be its own story. That is a harder job and a more interesting one. I will be there for the first episode.

How we made this: researched and drafted with AI assistance. Sources are linked in the piece.

How we made this: researched and drafted with AI assistance. Sources are linked in the piece.

Original commentary based on public reporting. Not a reprint. Editorial standards.